Yesterday’s tweet was intended to get you thinking a bit about who you think you are and what you think you are capable of. We’ve all heard that mindset is 90% of the journey, hard work and talent is the other 10%.

Whatever you believe about yourself, who you are, what you are capable of, what you deserve - is reflected in your business success. Your clients, prospects, employees and yes, even the dogs you care for detect and reflect your beliefs.

Don’t believe me? Go watch and episode or two of the Dog Whisperer.

If you knew you couldn’t fail. If you knew the work you are doing in your dog business was serving a greater good. If you knew the power behind your lofty intentions…you would probably be running your business a little differently.

Ask yourself if fear and limitations run your business or if possibilities, creativity and and inspiration run your pet care business.

Business Owner - it is our responsibility to help our clients care for and learn to control their dogs.

I am sure I am going to get some push back…I always do when I talk about taking responsibility for “other peoples” actions.  That is insane, isn’t it?

Its not insane, actually, it is a wide held belief of many many personal empowerment leaders.  It is my belief and that of some of the wealthiest people on the planet that we create our own reality. 

This means a combination of taking responsibility for our own actions, for actions of others toward us and even more difficult for most of us to swallow…responsible for our part of the actions of all.

If you can get to a place of taking responsibility, not blame, but responsibility for all areas of your life and business, including the behavior of your clients’ dogs…your business will take on a life of its own.

Change your belief about what your thoughts and actions are able to impact and your power as a pet care professional, as a person is magnified 100’s, 1000’s times over.  Imagine the ideal client and the ideal dog - take responsibility for creating both and witness the seeming miraculous changes right before your eyes.

Try an experiment with your next disgruntled customer.  It is easier to do when first practicing taking 100% responsibility for many people if the client is not right in front of us.

If you get an angry e-mail or phone call it is usually easier to keep our emotions and ego from taking over.   In your own mind, just ask yourself what you did to create this “fill in the blank” whatever the emotion is your client is expressing.

Are they angry?  Distrustful?  Whatever they are expressing, ask yourself what is in you that created that reaction in your client?  It may be an instance where you are holding anger about someone or something completely unrelated to this client.

It could be that you are holding onto a fear that the job you accepted with this client is something that is causing you to doubt your own abilities.  Your client can feel your doubt and that is what is coming back to you.

Remember, your world is just a mirror of what is inside of you.  This is what we mean when we say - responsibility.  You’ve heard the saying, squeeze an orange and you get orange juice.

Well, when you get “squeezed” or put under pressure, what comes out must be what you are…nothing else is possible.  If you are fearful…it will come out.  If you are completely at peace and filled with love - there is nothing else that can come out.

An orange can not produce pineapple juice…its just not possible to “create” something in the physical world that is not inside us spiritually.

So, owning a dog care business means caring for and controlling our clients’ dogs.  We do that by controlling ourselves.  There really is nothing and no one else that needs to be controlled. 

Once we change our thoughts and beliefs and thereby control our inner world, everything in our outer world changes too.

This is Unity dog marketing at its core.

As always, please contact me if you have any questions or leave feedback in a comment right here on the blog.

Waggles,